Bliss and Mischief was born from a desire to create designs that sparked emotion and defied expectation, clothing that felt both endearingly nostalgic and unapologetically fresh. 

For creator Hillary Justin, the brand was built upon her deep affection for vintage handiwork and her own experienced embrace of contemporary tailoring and manufacture. With over a decade spent in fashion design and as co-founder of a successful vintage business, Justin launched BAM in 2014, as way of exploring the sweet spot between her two passions. The result is a curation of ‘classics to come’, pieces that feel modern, yet timeless. This is a lens used throughout BAM’s own collection of signature block print organic bedding, the expertly curated vintage capsules, or the specialty items sourced from other brands around the globe.

Justin also feels it’s important that each piece tells it’s own unique tale, so she continually looks for inspiration in both in the past - and up ahead. These are signature collections that blend the designer’s personal obsessions, (like the funk and flash high style of her Uncle Phil or the Spanish moss romance of New Orleans) with her keen eye for playful elegance. 

There are sly winks to the past - to the country sway of custom Westernwear and the sweet romance of the early 1980s - but there are also touches that feel fresh and current – clean finishing, a use of sustainable materials and processes, a thoroughly modern palette, inspired by the shades of a dusky desert sky.